Wendy and I are on a “writer’s lock down.” We’ve extended our deadline to the publisher (was due Feb. 28) and got a hotel room, managed babysitters for the kids, and are busily typing away on our new book.
I took a quick drive to Taco Bell and listened to Rush Limbaugh get attacked by callers for admitting to have never used coupons. I’m shocked. How did Rush get a transcript of our new book without our knowledge? I’m changing my server passwords. I had better get this posted now or else the Maha Rushie will come after us for plagiarism. Rush didn’t take on bread baking, but the coupon section sounds eerily familiar. Here’s a sneak peak from our chapter “Financially Speaking”:
On a side note: we don’t bake our own bread. Through the 1990s there was a cultural expectation among stay-at-home mothers to bake their own bread. We looked into it and figured at least a few hundred dollars worth of hardware and ingredients that would end up costing more than the bread outlet. Add to that the labor of messing up the kitchen and the cost of running the oven all day long for a family our size, we are glad we blew off this expectation. For us, it was a no brainer: no way are we baking our own bread.
We’ve literally had mothers at conferences come to us as if we lifted the world from their shoulders. “Thank you, thank you, for telling me you don’t bake your own bread! I’m never baking my own bread again!”
We don’t do coupons, either, and we get the same response from mothers who were told they should do the coupon game. We considered all the time it took to cut coupons and compared it to the savings, and our decision to axe the project was an easy one. Make no mistake about it: coupons are meant to get you to buy certain products, not to save you money. There isn’t anything inherently evil about coupons, but they do control the buyer, not the other way around.
The chapter goes on to explain how grocery store marketing is set up, coupons being one of many ways to draw you in to purchasing the product they (the stores and manufacturers) want you to buy. Whenever someone defends coupons by saying something like, “I saved 50% on my grocery bill because of coupons,” we demand to look at their list. “What list?” they reply, “You mean the receipt?” No, we mean the shopping list they started with. There seldom is one. They were led by the hand by the Sunday paper, told exactly what to buy, and they are now proud owners of a cupboard full of food they may not even get to.
So there you go, Rush. We have this time-stamped prior to your broadcast. It’s all original, and the book goes into further detail on how to save money and live the life God is calling parents to live. Now, back to writing…












